Semester I
Advertising & Sales Promotion
Marketing Management
Media Management
Public Relations
Services & Relationship Marketing
Semester II
Event Management
Market Research
Corporate Communication
Copywriting
Advertising Campaigns
Add on Specializations (Requires Internship)
Account Management
Media Planning
Copywriting
Public Relations
Event Management
Others:
Design Workshop
Digital Marketing Workshop
Individual Term Paper
Viva
Total Credits in PGDACM 12
Total Credits required for Diploma 10 |