| A Career in Graphic Design at Delhi or Bristol England |
| NiA now has an affiliation with the UWE, University of West England, Bristol.This allows our students to transfer their credits after completing either their foundation or 3 years diploma at NiA and proceed to UWE and get a recognized degree. Travel to, Stay and Cost of study at UWE are not included in NiA fees. 2 Year - Foundation Diploma in Design (FDD) Ideal for entrance level skills for all design courses. Student is given direct entry to Bristol University 2nd Year of Graduation in either Fashion, Graphic Design or other Design Streams. You may continue for the third year at NiA its self and take the Graduate Diploma in Design. 3 Years - Graduate Diploma in Design (GDD) Direct Entry to third year is only after FDD as above. After GDD, you may take direct entry in 4th Year at Bristol University in Graphic Design or take placement from NiA. You may continue for the fouth year at NiA its self and take the Advanced Diploma in Design. The communication design industry is one of the largest growing design and media industry today. A communication designer works in the ambit of advertising, starting from a visualizer and going on to become an agency head. Many opportunities arise in the areas of publication houses, design studios, film and media houses etc. NIA trains their students to be more than adequately trained for all these design applications. While polytechnics and computer design schools provide a basic skill, we provide a comprehensive training utilizing intellectual as well as acquired skills, catering to the specific needs of the communication design industry today. The requirement of this industry changes with growing technology, and we at NIA realize the potential and equip our students to handle the constant endeavor of change. Personal Pre Requisites A creatively inclined mind and good drawing skill form the foundation of this career. Students must train in drawing at school level to get admission to the institute. However further drawing training is provided during the four year's study. A word of Caution It is a demanding training program and career, where there are NO short cuts. Even to pass the basic program, extensive work in needed which is personal training based and involves hours of painstaking labor. Advantages Fast growth, high profile and good remuneration is sure for the talented and willing worker. Fee An all-inclusive fee for the Design Programs applicable for sessions starting 2008 is Rs. 90000/-* per year plus applicable local taxes. Please ask for a fee plan. • Fee once paid is non refundable. • Students are advised to buy a Laptop computer in the second year or get it from NiA at institutional rates. Eligibility Candidates must apply through our selection procedure to secure admission. • Class XII pass by CBSE, ICSE or any Indian State Education Board. • UK 'A' levels or equivalent. Selection Procedure • A written creative test is conducted at Institute premises. Students are requested to carry art and drawing material, colors and crayons etc. NiA will supply examination, drawing and test sheets. • All applying candidates must appear for an interview with a member of the Admissions Committee or Director of the Program. How to Apply Applicants are advised to apply giving complete particulars as mentioned in the form. The form is enclosed with this brochure. You may download the same from www.niaindia.org. Please check for interview dates. Your admission to the course will be considered only on your presenting a complete registration form with all duly attested documents and a registration fee of Rs.900/- by Demand Draft in the name of 'National Institute of Advertising' payable at New Delhi. If visiting personally, the registration amount may be deposited in cash. Duration 3 Years: 6 semesters A Foundation Diploma will be awarded after completion of first two years - 4 semesters. Term Information: I Fall Semester: August - December II Winter Semester: January - May Awarding Body National Institute of Advertising Note: NiA is a registered private institute and not a university under the UGC act and does not award degrees. |
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Curriculum at NiA
The program is divided in three parts: First two years are devoted to the Foundation Program and then the next four semesters consist of Specialization study. Although based on international standards, the Institute Design department offers only two specialization options at the present moment.
Foundation Diploma in Design is awarded after completion of two years.
Graduate Diploma in Design is awarded after completion of next one year - 3rd year.
Advanced Diploma in Designis awarded after completion all four years.
Evaluation
You must complete each level of course before proceeding to the next. Students must complete minimum required credits with a grade of C or higher in each course for award of the Diploma. There are some compulsory projects failing in which does not qualify for the Diploma even if the credits are complete.
| Module | No. of Credits | Note: * Each module has 180 contact hours and 120 non contact hours |
| SEMESTER - I Drawing - I Elements of Design Color - I Environmental Perception Total Credits |
15 15 15 45 |
Note: All subjects offer skill building, as well as initiation to design methods |
| SEMESTER - II Drawing and Illustration - II Color - I Design Process Total Credits |
15 15 15 45 |
Note: Continuation of skill and knowledge building, in terms of research and analysis. |
| WORKSHOPS AT FOUNDATION LEVEL Art Appreciation Material and Methods Paper Modeling Documentation (Field trip and study) Visits to Art Galleries, Museums and Exhibitions Total Hours |
300 | Fashion Illustration History of Fashion Display and Draping Photography |
| SEMESTER - III Drawing for Communication Color - II Basic Graphic Design Form *Space and Structure Total Credits |
15 15 15 15 60 |
Note: Advanced skills and development of visual language * Attending workshops, seminars and conferences |
| SEMESTER - IV Basic Graphic Design Typography - I Communication - I (Project) Software are initiated Photoshop Corel Draw In- Design etc. Total Credits |
15 15 15 15 60 |
Note: All pre- requisite modules for learning graphic Design, project development using design methods, self study and Group Projects: include peer interaction, self study and team work |
| SEMESTER - V Communication - II Typography - II Poster Design Visual Thinking Software Total Credits |
15 15 15 15 60 |
Note: All subjects now are based on project work which lays emphasis on research, ideation and concept development |
| SEMESTER - VI Advertising Design - I Visual Identity Design Design Project - I Total Credits INTERNSHIP 6 WEEKS |
15 15 15 45 |
Note: Students are encouraged to experiment and work with different media of communication forms, e.g.:
Film Animation Exposure to working in the industry Practical work Integrated with theory as well as independent projects, core competence modules |
| SEMESTER - VII Advertising Design - II Design for Packaging and Retail Design Project - II Total Credits |
15 15 15 45 |
Note: Detailed Project Work, Final Renditions of all work Independent study in different spheres of interest culminating in a broad based design project keeping communication strategy in mind |
| SEMESTER - VIII Pre - Diploma Compilation of All work Presentation Diploma Project Total Credits GRADUATE SHOW |
30 30 |
Note: This is the final semester which is devoted to documentation of all work into a workable format Real time or hypothetical projects spread over 8 weeks constitute the final project which has to meet the evaluation criteria for obtaining the diploma |
| Total Credits across 4 Years | 390 | |